#Tip 1: Create a standout LinkedIn profile!
Your LinkedIn profile isn’t just a digital CV – it’s your chance to showcase who you are and what you bring to the table. Personalise it and use all the cool features LinkedIn has to offer to tell your professional story.

Here are the essentials:

Professional photo: A good photo makes all the difference. You’re 11x more likely to get your profile viewed if it’s got a sharp, professional picture.
Headline: Keep it short and snappy – no more than 120 characters. Think of it as your elevator pitch: who you are and what you do in one line.
Summary: Write a personal, engaging summary. This is your story – your mission, your role, and what you’re passionate about in your career.
Show off your content: Add videos, presentations, or anything else that can make your profile pop and give people a better feel of who you are.

#Tip 2: Connect with the right people!
LinkedIn is here to boost your in-person networking, not replace it. It’s all about keeping in touch with people you’ve met and staying updated on their professional journeys. After a real-world meeting, hit them up on LinkedIn to stay in the loop.

#Tip 3: Make the most of your network!
People are five times more likely to engage with you if you share second- or third-degree connections. Plus, it’s much easier to land meetings or get introductions through mutual connections.

#Tip 4: Find your dream clients!
Sales are all about building relationships, and LinkedIn helps you find the right people to connect with. Take the time to identify key companies and decision-makers who are worth building a strong rapport with.

#Tip 5: Keep an eye on your target audience’s activity!
Once you’ve made those first connections, it’s time to level up. Start following their public activity – check out the topics they’re engaging with. It’ll help you stay in the know about what’s happening in their world and what they care about.

#Tip 6: Join the conversation!
Get involved in industry groups and follow discussions that matter to you. You’ll learn about the challenges your audience is facing, what they need, and where they might be looking for solutions (that could be you!).

#Tip 7: Stay active in your feed – share and engage!
The feed is where all the action happens. It’s real-time content from the people and companies you follow. Share your own posts, comment on others, and jump into the conversation – it’s a great way to show off your expertise and get noticed.

#Tip 8: Reach out directly with InMail!
Want to stand out and get noticed? InMail’s your best friend. For people already in your network, you can send personalised messages for free. And with a premium account, you can contact anyone directly through InMail – which can boost your response rate by up to 500%.

#Tip 9: Use LinkedIn regularly!
Don’t just dip in and out – make LinkedIn part of your daily routine. Over 1.5 million users are posting regularly. Share blog posts, industry updates, or your own insights to establish yourself as a go-to expert in your field.#Tip 10: Build your expert profile with your own content!
Use LinkedIn’s Publishing platform to post long-form content. These posts get added to your profile, so even if you’re not connected with someone yet, they’ll still see your expertise. It’s a great way to build your professional brand.